Publicity and Marketing meetup

Wendy, Lynn and Colin met up to chat through publicity and marketing.

Wendy reported on the successful meeting at Leasow see earlier post.
She gave an outline of the structure of the team for March.
Headline news = Dress rehearsal 26th March, main performances 27th & 28th

Wendy presented Dan's graphic idea for the flyer/handout card/poster/ticket
Lynn suggested a couple of small changes for clarity of reading and information

Publicity and Marketing - various ideas conclusions.

2 Parts
W Workshops daytime Sat 06.001.2007
P Performance at 19.30h 06.001.2007

Target groups for the Workshop participation:
Potential audience and participant groups
PS Primary Schools Yr 5 and above agreed by J Team cttee
Stu and John has links
SS Secondary schools - limit to 19 yrs implied by funding grants
YF Youth Fellowships at local churches if 'Yr 5' YG Youth groups meeting other an YF if 'Yr 5' Stella has links

Target audience groups
Christ Church newsletter input (Wendy)
Word of mouth to friends and neighbours
Word of mouth through church and fellowships
Chatting at Christmas parties all
Local news press media (?)
radio (Colin mentioned Sunday Morning BBC radio)
tv (Colin mentioned the community news feature on Five tv news)
pdfs of dan's design to go out by email (Colin)

Colin to liaise with Chris Turner about a publicity slot
at Christ Church, Quinton 10.30h 17.012.2006

Pricing of tickets - discussion of pros and cons and setting the right level led to
£1.50
£0.75 lower price for children

uploaded by Colin